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Circus worked closely with the VROOM Digital team to establish precise requirements for the redevelopment of the website. This was a platform for both Circus and VROOM Digital to experiment and try something creative and unique. A strong, bold style was deployed throughout the design process to highlight the vibrance of the industry and to reflect the energy offered by this highly skilled dynamic company.
Abstract shapes, vivid colours and bespoke illustrations enhanced the solutions and services pioneered by VROOM.
Smooth animation flows were designed and implemented throughout the site to story board the digital marketing processes and to simulate their delivery.
Customised mobile features were designed and adapted to ensure that all UX and UI was constant on all mobile devices. A mobile first approach was deployed to ensure functionality and speed was pivotal throughout the site.
Iconology and Illustration
Circus designed a series of intricate illustrations and iconology to represent the delivery of SEO and Digital marketing services provided by VOOM Digital.